Mylands is the real deal, mate. It's the oldest family-run paint manufacturer in London, and it shows in the pigment depth. Where Mylands earns its keep is colour complexity — the paints are built up with layered pigment so they shift beautifully across the day rather than sitting flat on the wall. That's the same quality you're paying for with Farrow & Ball, but Mylands often gets less marketing tax slapped on top.
The range in our library runs to 211 colours, and the strongest families are exactly where you'd want a luxury paint to shine: 40 neutrals, 32 greens, 25 whites and 25 greys. The greens in particular are cracking. Acanthus Leaf No.12 is a proper deep, sophisticated green that holds up in north-facing rooms without going murky, and Alderman No.60 gives you a rich, grounded mid-tone that works on panelling and joinery beautifully. If you want something softer and more liveable, Amber Grey No.156 is a lovely warm greige that plays nicely with brass and natural wood.
The finishes are where Mylands quietly excels. Their Marble Matt Emulsion has a velvety depth, and the eggshell for woodwork is hard-wearing and self-levels well — fewer brush marks if you lay it off properly. The LRV range across the brand spans 4 to 91, so you've got everything from near-black drama to bright whites.
Now — the honest "but what about" question: is it worth it over Dulux Heritage or Little Greene? For everyday rooms where you just want a solid wall, no, you don't need it. But for a feature room, panelling, or anywhere the light moves a lot, the extra depth is genuinely noticeable. It's in the same tier as F&B and Paint & Paper Library on quality.
Practical advice: always order a sample pot and a peel-and-stick if you can, and live with it on the wall for a couple of days. Mylands colours shift more than flat trade paints, which is the whole point — but it means you need to see them in your actual light before committing.